The radio industry has gone through a sea change these last few months, so RAJAR’s (Radio Joint Audience Research) latest audience figures were much anticipated. RAJAR are the official body for measuring the radio audience in the UK and release a quarterly report that details which stations have gained audience and those which have dropped.Continue reading >
Hello, we're Shout! Communications, a specialist broadcast PR agency in London.
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Producing engaging videos using state-of-the-art cameras & in-house teams is what makes our video production services stand apart.
As TV journalists and broadcasters, we understand what makes a good visual story. As such, television is one of our greatest strengths.
Video is one of the most popular mediums for news gathering online and is an extremely effective way of reaching an audience.
It’s emotive, engaging and ultimately easy to consume – no wonder video is one of the most influential mediums we have in PR. The challenge is to make any investment in video as valuable as possible. This workshop looks at the different ways you can harness video to maximise this asset, including:
- B-Roll for television
- Online video packages that can be seeded online
- Video for social media
Using real examples, we will look at the requirements and benefits of these different styles of video. We hope you’ll leave the workshop with lots of ideas for how you might use video in your next PR campaign.
Latest blog posts
In this digital age, it’s smart phones that rule the world; but are you using yours to its full potential? According to our recent Shout! Communications Small Talk speaker, Marc Settle, if you’re only using your phone for calls and texts, then you might as well have an old-school Nokia from the early 2000s! Marc is the BBC’s trainer in mobile journalism and his insights were nothing short of extraordinary. Not only is mobile technology changing the way broadcast journalists work, it will change the way we view and interact with it as an audience too.Continue reading >
Best PR Video Practices
This E-book looks at some tips and tricks in all areas of productionDownload now
Featured Blog Post
To OB, or not to OB? That is the question…Whilst many radio days can be completed from the comfort of our lovely Bloomsbury studio, there are some which can benefit from the atmosphere of an outside broadcast (OB).
An OB typically consists of studio equipment which is set up in a remote location, outside of a studio. It means live and pre-recorded interviews can be conducted with more context and atmosphere. Potentially (technology allowing) it can be done from anywhere: an event, a ship-launch, a field…you are only limited by your imagination. So, if you’re tossing up the pros and cons of an OB for an upcoming campaign, this should give you more of an idea of what it’s all about.Continue reading >