BBC posts

Getting a word in edgeways…..(Or how not to get lost on a panel!) 
07.01.19

I was feeling less nervous than the previous time. I can’t have been that bad I thought, as I made my way to BBC Broadcasting House to take part in Radio 4’s The Media Show, or they wouldn’t have invited me back.

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The benefits of Broadcast PR
06.11.18
You’ve spent months developing your campaign, have perfected the key messages and completed the final touches. So how do you now make sure it reache...
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‘Tis the season of change in broadcasting
23.10.18
It’s been all change in the showbiz world, with seemingly secure presenters upping sticks and leaving their audiences wondering who will fill the pr...
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Shout Communications’ Big Talk October 2018
17.10.18
Gender diversity, attracting younger audiences and making news a conversation… news is modernising to keep up with the audiences, according to our...
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Brand Packham- A walk on the wild side
03.10.18
Chris Packham: Love life. All life. Everything is beautiful, everything that creeps, crawls, slimes, slithers or stings. A People’s Manifesto t...
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Do as I say, not as I do! Appearing on Radio 4’s The Media Show
18.09.18
As predicted, despite having been a broadcast journalist for many years and media training spokespeople for almost as long, it’s still quite a nail...
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Listening Figures Drop For Radio 4’s Today Programme
07.08.18

Radio 4’s Today programme is so often the icing on the cake in a broadcast PR campaign, so it could come as a shock to many of us in the industry to learn this flagship news show has suffered a fall in listening figures.

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Ways to work key messages and branding into a radio or TV interview
18.07.18

By Kate Fallis, Broadcast PR Consultant


So, you’ve booked in your broadcast campaign and the launch day has finally arrived. Now it’s showtime and the pressure is on your spokesperson to weave in key messages and branding within the interviews, to keep you, or if you’re an agency, your client happy.

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International Media Relations: securing coverage across the pond
10.07.18

By Kate Fallis, Broadcast PR Consultant


Securing overseas coverage for clients is becoming much more prevalent and often the icing on the cake off the back of a successful UK campaign. Many clients have an EMEA and global brief too and selling in to international broadcasters is increasingly a requirement.

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Should Broadcast PR be separate from “mainstream” PR?
12.06.18

By Keren Haynes, Co-Director


At Shout! Communications we don’t think broadcast PR IS separate from “mainstream” PR, and it has always amazed us that there are those in the industry who think it is anything other than an integral part of any campaign.

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RAJAR Q1 2018 Results & Analysis
22.05.18

By Kate Fallis, Broadcast PR Consultant


The latest RAJAR figures are just out, reflecting the first 3 months of this year, and there are some surprising outcomes to say the least.

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The 3 biggest obstacles to getting coverage on TV and Radio
01.05.18

By Arthur Perkins, Broadcast PR Consultant


You think you’ve got a strong story; the stats and spokespeople are lined up, you call the planning desk and they want you to send over your press release, you get a call back, they’re interested! Then, the producer calls and says, “something else has come up, we can’t do this anymore”. Cue despair.

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End of an era – fond farewell to The London TV Centre
10.04.18

by Catherine Bayfield, Co-Director


From Monday 16th April it’s all change at ITV Daytime with their big move from London’s South Bank to White City.

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