Workshops and Courses

We run free workshops and courses on all aspects of broadcast PR and video production for those working for PR Agencies or In-House Communications teams.  Courses coming up include:

Press Release Writing
On our press release writing course, you'll learn the difference between writing for print and broadcast, how to create templates for each, the art of writing a snappy headline and much more, directly from former broadcast journalists and editors. Our team are experts in the field of press release writing, having created (and read) hundreds of releases throughout their careers - you will be learning from the best!
When: Thursday 19th July 2018, 1615 for a 1630 start
Broadcast PR Speed Dating
Want to know more about broadcast PR but never have the time? Prefer your information in short, bite-size nuggets? Like to inject a little fun into your work? Then Broadcast PR “Speed Dating” might be for you. This is how the evening will work. Come along to our offices in Bloomsbury from 17:15 on Tuesday 24th July. We’ll give you a glass of Pimms or a beer, then assign you 5-minute slots with the “dates” of your choice. Email for more info!
When: Tuesday 24th July, 1715 start
Broadcast PR Doctor's Surgery
On the first Friday of every month we’ll be holding a broadcast PR surgery. Brain storming, research questions, creative ideas for videos, spokesperson selection… whatever your need, we’ll try and help you. A doctor is available between 1400 and 1800 on the first Friday of every month.

To book an appointment with a broadcast PR doctor please email or call a member of the team on 020 7240 7373.

When: Friday 3rd August 2018, 14:00-18:00
Broadcast PR for Food and Drink Campaigns
Food and soft drink brands are loved by broadcasters - but alcohol can be more tricky to place. This course will help you package your food and drink story to guarantee radio, TV, online and social media coverage. We'll highlight the types of stories broadcasters and websites are looking for, and what you need to do to get your story on-air and online. If you specialise in food and drink based campaigns, we hope you'll pick up some great tips on how to maximise coverage.

Booking Form: Broadcast PR for Food and Drink Campaigns

When: Tuesday 14th August 2018, 1615 for a 1630 start
The Broadcast PR Forum
Shout! Communications are hosting an afternoon full of our most popular courses to showcase our work and inform you all about the wonderful world of broadcast PR. We are holding a broadcast PR forum: an afternoon of back-to-back workshops on different aspects of broadcast PR such as research and radio days or finding the perfect spokesperson.
When: Tuesday 21st August 2018, 1400-1750
10 Steps to Broadcast PR Heaven
Coverage on TV and radio is often the icing on the cake for a client. Find out how to maximise on air opportunities in our one hour seminar. The workshop will give a broad overview as to what works – and what doesn’t! It looks at the sorts of stories broadcast journalists love, suitable spokespeople, packaging up a story so it’s broadcast ready and much more. We will also look at how the requirements of national journalists differ from the requirements of regional journalists. There’ll be lots of tips and for those who’ve not been in a radio studio before, and a look round our studio.

Booking Form: 10 Steps to Broadcast PR Heaven - Booking Form

When: Thursday 13th September 2018, 1630-1730